Are serums too good to be true? Some skincare fads don’t stay but we know that this one is going to be around for a very long time. The easiest way to treat smaller skin issues is with products that deliver the active ingredients deep down to the skin cells in their most potent form. What's not to love about that?Serums can deliver a concentrated level of nutrients to the skin that can penetrate better than manymoisturizers.
Whereas creams sit on top of the skin to form aprotective barrier of hydration, serums are typically made from active ingredients that contain molecules small enough to penetrate the outer layer of the skin and deliver intensive doses of collagen builders, antioxidants, and other anti-aging ingredients deeper in the epidermis. And, as Dr. Lupo points out, because many formulations are water based, serums can also serve as great vehicles to deliver water-soluble ingredients, likevitamin C, beyond the skin’s surface for deeper absorption and to provide a brightening effect.
Three tips to choosing the serum that is right for you:
Read the labels. Make sure that you know what you are putting on your skin. Just like your diet, your skin absorbs everything that you put onto it. Refinery29has interviewed some of the most esteemed dermatologists to get their insight on what active ingredients to look for. Skin is the largest organ of the body – it’s living and breathing, and needs to be fed and nourished with healing ingredients – because what we apply to our skin ultimately gets absorbed internally. In other words, what we apply to our skin can end up interacting with chemical and hormonal processes taking place inside of our bodies. This in turn has far reaching effects on exterior conditions like skin and hair health that you were trying to enhance in the first place.
Diagnose a particular problem that you want the serum to help. For example, everyone at some point has dry skin therefore hydrating serums are a must have. If you have regularly have dry skin, use one every day (morning and/or night). If you don't have dry skin, keep one on hand for emergency skin-parched situations. Key ingredients to look for? Number one: hyaluronic acid. Hyaluronic acid holds 1000 times its weight in water, making it one of the most moisturizing compounds in the world. Byrdie has a great article about highlighting different issues with some serum suggestions..
- Be consistent. Do not think of this as an “added value” sort of product but rather an essential step in your skincare routine (preferably your organic skincare routine).
So be smart and layer your silky serums away!